Thrive Market, Inc. 401(k) Plan: Login, Facts & Contact Information

Thrive Market, Inc. 401(k) Plan Facts

Plan name
THRIVE MARKET, INC. 401(K) PLAN
Plan type
401(k) with employer contributions and profit sharing
Plan sponsor
THRIVE MARKET, INC.
Participants
987 (946 active employees)
Former employees with a balance
152
Plan assets
$11,411,967 at Dec 31, 2024
Average account balance
$12,192 across 936 accounts
Recordkeeper
Empower Annuity Insurance Company O
Plan year
Jan 1, 2024 – Dec 31, 2024
Plan established
Jan 1, 2017
✓ Employer contributions✓ Automatic enrollment✓ Default investment for undecided participants✓ Participants choose their own investments— Self-directed brokerage window✓ Profit sharing— Company stock (ESOP)

Source: Form 5500 for plan year 2024 (Jan 1, 2024 – Dec 31, 2024), filed Oct 16, 2025. Public filing with the U.S. Department of Labor.

Money in and out in plan year 2024

  • $3.38 million went into the plan in contributions.
  • $1.10 million was paid out to participants.
  • Investment and other income added $1.26 million.
  • Administrative expenses were $76,365, about $82 per account.

How the Thrive Market, Inc. 401(k) changed, 2019–2024

Plan yearParticipantsPlan assetsEmployer contributionsBenefits paid
2019536$1.86 million—$215,478
2020556$2.43 million—$516,697
2021623$3.78 million—$372,124
2022769$4.34 million$0$586,308
2023844$7.95 million$0$730,625
2024987$11.4 million$0$1.10 million

Thrive Market, Inc. 401(k) Contact Information

Phone
317-503-4585
Mailing address
12130 MILLENNIUM DRIVE,SUITE 300, LOS ANGELES CA 90094
Plan sponsor
THRIVE MARKET, INC.
Employer identification number (EIN)
46-3408763
Plan number
001

Questions about the Thrive Market, Inc. 401(k)

Does Thrive Market, Inc contribute to the 401(k)?

Yes. The plan reports an employer contribution arrangement.

Does the Thrive Market, Inc 401(k) have automatic enrollment?

Yes. The plan reports automatic enrollment of eligible employees.

How many people are in the Thrive Market, Inc 401(k) plan?

987 participants at the start of plan year 2024, 946 of them active employees, and 152 former employees who still had money in the plan.

What is the average 401(k) balance at Thrive Market, Inc?

About $12,192 per account: $11.4 million in plan assets across 936 accounts with a balance at the end of plan year 2024.

Who manages the Thrive Market, Inc 401(k) accounts?

Empower (listed on the filing as EMPOWER ANNUITY INSURANCE COMPANY O) is the plan's recordkeeper, which is where participants log in to see their balance.

I no longer work at Thrive Market, Inc. How do I access my 401(k)?

Your account stays with Empower after you leave, so you can log in with the same credentials. If your balance was small, the plan may have rolled it into an IRA in your name. If you can't find it, Beagle can locate it for you.

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